My healthcare background was very limited when I started focusing on it as it relates to social media but I found a great deal of resources that have helped me understand the hype that is this healthcare social media space. The most valuable thing I’ve learned is that if you want to enter the space you better be able to “walk the walk” and “talk the talk”. That is why I’ve highlighted 11 social media blogs and resources (in no particular order) that have, in my opinion, not only walked the walk but have helped shaped this space in the past year and most likely will moving into 2011.
See below for some of the top blogs that have helped guide my journey into the healthcare social media space for 2010:
- Eye on the FDA PR pro and former consultant Mark Senak does a great job at rounding up breaking news on regulatory aspect for the healthcare communications – clearly a hot topic these days!
- Pharma Marketer Blog John Mack provides his own marketing perspective on the strategies that pharmaceutical companies take when approaching the online and social media space.
- Pharmalot Having such a strong background in journalism, Ed Silverman provides insightful content and perspective on the pharmaceutical industry – that is probably why he was named one of the top biotech writers by e-newsletter Fierce Biotech.
- Fierce Pharma Looking for a perspective outside of marketing? Fierce Pharma is a great location to get more market research and developments and insights into the pharmaceutical industries as it relates to regulation, generic drugs, Pharma patients and more.
- 33Charts Just looking to get your daily dose of the convergence of social media and medicine? Look no further than Dr. Bryan Vartabedian’s blog, which focuses on the healthcare industry as it relates to the online space.
- Pharma Strategy Blog With her extensive background in the pharmaceutical industry as a marketing/sales exec, to her extensive background as a biochemist, Sally Church showcases her expertise and talent in this space with every post she writes.
- IN VIVO Blog Unconventional to the typical pharmaceutical blogs in terms of its eccentric writing, the IN VIVO blog provides daily commentary on recent developments in the healthcare space including developments, R&D and marketing.
- Dose of Digital Dose of Digital is a great blog that provides theories and insights on how the healthcare space can leverage the online space as it relates to marketing. Well worth the read and bookmark.
- Ragan Healthcare E-Newsletter Ragan Communication provides a great newsletter that aggregates content on the web. If you don’t have time to read them all, you should subscribe to their e-newsletter.
- Pixel and Pills Pixel and Pills was created by two marketing firms to provide the latest in greatest on where pharmaceutical companies are going in the digital space.
- Drug Store News Last but not least, if you are looking to get a perspective on the healthcare space as a whole, the Drug Store News site should be your first stop.
So there they are - 11 great resources for healthcare news online in 2011. While these are the cream of the crop, there are others out there that provide great content for beginners and experts alike. Are there any others you recommend? Let us know!
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