Join us from 8-9:30 am on Tuesday November 16th at Ogilvy (Washington), 1111 19th Street NW, Washington, DC for a panel discussion and release of a new white paper on social media and public health, summarizing key best practices in social media engagement and measurement.
You’ll learn about key developments in public health and social media, best practices for engagement, demographic trends relevant to public health and social media, and a new framework for measuring impact that goes well beyond just impressions.
Panelists will include:
– Susannah Fox, Associate Director, Digital Strategy, Pew Research Center
– Irfan Kamal, Social Media Evaluation Expert, Ogilvy 360 Digital Influence Group
– Marie Cocco, Director, National Communications, Campaign for Tobacco-Free Kids
– Jessica Kutch, Website Coordinator, Service Employees International Union
– Joel Selzer, CEO and Co-Founder, Ozmosis
The white paper to be introduced was developed under the Social Marketing Fellowship created by Ogilvy and the Center for Social Impact Communication at Georgetown University.
Posts
0 comments:
Post a Comment